Author name: Jeff Sauer

Jeff Sauer is an independent Digital Marketing Consultant, Speaker and Teacher based out of a suitcase somewhere in the world. Formerly of Minneapolis, MN and San Francisco, CA.

Mastering Google Ads Automation: Strategy, Structure, and Performance Insights

About our expert shaun bond Shaun Bond is the owner of PPC Samurai, an automation platform for PPC marketing and has personally managed over $500,000 in Google Ad spend over a decade doing ad search, so there’s nobody better placed to talk about this subject. LinkedIn | Website A lot of business owners ask me […]

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Maximizing Google Ads Efficiency: SKAGs vs. SIAGs vs. Hagakure – Which Strategy Fits Your Campaign?

One of the issues we see is that sometimes users don’t think about how Google uses the data that they put into it. There are two key reasons why you need to rethink your strategy: We are going to look at the three different types of search campaign structures and how they are used. Then

Maximizing Google Ads Efficiency: SKAGs vs. SIAGs vs. Hagakure – Which Strategy Fits Your Campaign? Read More »

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