Crack the Meta Ads Code – Expert Live Training & A Strategic Framework That Generated Millions
Is Meta Ads a Nightmare? Time Sucking, Budget Draining, and Client Frustrating?
Meta Ads is a multi-billion dollar goldmine. But turning that potential into actual gold in your pockets (or your clients') is harder than finding a unicorn riding a Roomba.
Let's face it: Meta Ads can be a minefield. Are you stepping on any of these common landmines?
The Wasted Ad Spend Nightmare
Maximize ROI with profitable campaigns
The Algorithm Change Frenzy
Master the Algorithm: Adapt & Thrive
The Time/Expertise Bind
Expert Guidance: Reclaim Your Time
The Client Churn Drama
Become the expert, retain & attract
The Underselling Trap
Premium services, premium rates
Lost in Meta Ads Translation
Confidently communicate with customers
But what if you could navigate this complex landscape with confidence, turning those potential pitfalls into pathways to profit?
What if you could master Meta Ads and consistently deliver exceptional results for clients or your own business?
That's exactly what MeasureU’s live Meta Ads can help you achieve.
Learn the Meta Ads Framework Experts Use:
Live Training & Insider Secrets
In Meta Ads Live, you won't just learn theory – you'll gain access to the exact framework our expert instructors use to manage successful campaigns for themselves and their clients.
This isn't generic advice; it's insider knowledge, distilled into a practical, session-based learning system.
Session 1: Foundation
Monday, March 3rd, 2025 @ at 1pm Eastern US
Lay the Groundwork for Meta Ads Success: Build Your Foundation!
In this foundational session, you'll discover the essential principles and strategies that underpin successful Meta Ads campaigns. Before diving into the technical aspects, we'll explore the BOT framework for strategic planning, understand why Meta Ads is a powerful tool for businesses, and define your ideal customer and their journey. You'll also learn key Meta Ads terminology to ensure you have a solid understanding of the landscape before building your first campaign.
Session 2: Meta Ads Overview and Account Setup
Tuesday, March 4th, 2025 @ at 1pm Eastern US
Get Ready to Launch: Master Your Meta Ads Account Setup!
This session provides a comprehensive walkthrough of creating your Meta Ads account and navigating the Business Manager. You'll learn how to set up your Ad account, grant and receive access to a Meta Ads account, and explore the various components of campaign, ad set and ad setup before we dive into a more in-depth exploration in future sessions.
Session 3: Branding, Budgeting and Audience Targeting
Wednesday, March 5th, 2025 @ at 1pm Eastern US
Target Like a Pro: Nail Your Audience, Budget, and Brand on Meta!
This session focuses on the crucial elements of ad set setup: audience, budget, and schedules. Learn how to incorporate brand guidelines into your ads and conduct effective audience research using the Meta Ads Library. You'll gain a deep understanding of audience targeting at the ad set level, using demographics, interests, and behaviors. Plus, get an introduction to custom audiences and learn how to plan and set your budget and ad schedule.
Session 4: Ad Placements and Creative Essentials
Thursday, March 6th, 2025 @ at 2pm Eastern US
Create Ads That Convert: Master Placements and Creative Essentials!
This session is all about ad setup, including understanding basic creative elements and crafting a winning creative brief. You'll learn about different ad placements and formats, and how to optimize them, keeping in mind brand guidelines. Finally, the session will cover the ad review and approval process.
Session 5: Basic Meta Ad Tracking Setup
Friday, March 7th, 2025 @ at 2pm Eastern US
Unlock the Power of the Pixel: Master Basic Meta Ad Tracking
This session is all about the Meta Pixel and setting up tracking for your Meta ad campaigns. You'll learn what the pixel is, why it's important, and how to set it up to track key events. Understanding and implementing the Meta Pixel is key for measuring the effectiveness of your ad campaigns. Also, you'll learn leveraging UTMs to help you track your traffic.
Session 6: Advanced Audience Targeting
Monday, March 17th, 2025 @ at 1pm Eastern US
Supercharge Your Targeting: Go Beyond the Basics with Advanced Audience Strategies
In this session, you'll learn how to take your Meta ad targeting to the next level. Discover how to create and utilize lookalike audiences to reach new prospects who resemble your best customers. You'll also master the art of crafting custom audiences for retargeting and personalized messaging. Learn to integrate these advanced targeting techniques with your existing marketing data to maximize campaign performance.
Session 7: Campaign Performance Measurement and Optimization
Tuesday, March 18th, 2025 @ at 1pm Eastern US
Data-Driven Decisions: Master Meta Ads Measurement & Optimization
This session focuses on measuring and optimizing your Meta ad campaigns for peak performance. You'll gain an in-depth understanding of common ad metrics, learn to customize metrics for your specific goals, and master A/B testing techniques. By learning how to interpret campaign reports and make data-driven decisions, you'll be equipped to refine your strategies and maximize your ROI.
Session 8: Automated Rules and Budget Management
Wednesday, March 19th, 2025 @ at 1pm Eastern US
Work Smarter, Not Harder: Automate Your Meta Ads & Master Budget Management
This session dives into the world of automation and efficient budget management within Meta Ads. Discover how to leverage automated rules to streamline campaign management, freeing up your time for strategic initiatives. You'll also learn essential strategies for budget allocation and scheduling, ensuring your ad spend is optimized for maximum impact and return on investment.
Session 9: AI Tools, Advanced Strategies
Thursday, March 20th, 2025 @ at 2pm Eastern US
Future-Proof Your Ads: Harness the Power of AI in Your Meta Ad Strategy
This session explores how to leverage Artificial Intelligence (AI) tools to enhance your Meta ad campaigns. Learn how Meta uses AI for intent-based marketing, and how you can use AI to generate compelling ad copy and visuals. Discover how to use AI for audience research and gain inspiration for your campaigns. Finally, develop an account optimization process for long-term success using the B.O.T. framework to strategically plan and execute campaigns.
Session 10: Advanced Meta Ad Tracking Setup and Course Wrap-up
Friday, March 21th, 2025 @ at 2pm Eastern US
Maximize Your Insights: Implement Advanced Tracking for Meta Ad Success
This session focuses on advanced techniques for tracking and analyzing your Meta ad campaigns. You'll learn how to go beyond basic tracking with dynamic UTMs for more granular data collection. You'll also explore options for implementing the Meta Conversion API. Finally, you'll learn how to build dashboards to effectively visualize and analyze your campaign data, turning insights into actionable strategies.
Meet The Meta Ads Instructors Who Will Help You Crack the Code
Trevor Dobrygoski | The Meta Ads Maestro
Trevor isn't just a Meta Ads expert; he's a true maestro of the platform, conducting campaigns that orchestrate impressive results.
From strategy and targeting to creative and optimization, he understands the intricacies of Meta Ads inside and out.
He's the guy who can take your campaigns from “meh” to “magnificent.”
Trevor's not just going to teach you about Meta Ads; he's going to share his top secrets for building and managing high-performing campaigns from start to finish.
He's passionate about empowering marketers to achieve their full potential and ready to guide you on your journey to Meta Ads mastery.
Manisha Mistry | The Data Rockstar
Manisha is MeasureU's Technical Marketer and Instructor. She loves diving into technical challenges or complex data questions. As an instructor, she actively helps our MeasureU members and non-members solve their measurement and data reporting problems.
She is passionate about maximizing return from ad spend, by tracking ad performance and transforming them into actionable dashboards.
She is on a mission to make ad reporting easy and simple, so that everyone can have an easy to use and actionable Meta Ads dashboard for their clients or business.
Julie Brade | The Data Storyteller
Julie is a master storyteller, weaving compelling narratives from complex data.
She has a gift for turning confusing metrics into clear, concise insights that anyone can understand. She's the one who can help you transform dry reports into captivating presentations that impress clients and stakeholders.
Julie's not just going to teach you about data analysis; she's going to show you how to communicate the value of your Meta Ads campaigns in a way that resonates with your audience.
Her passion for data storytelling is infectious, and she's ready to help you craft your own data-driven success story.
BONUS Q&A WITH
Jeff Sauer | The Audience Alchemist
Jeff isn't just a Meta Ads expert; he's a marketing visionary and the co-founder of MeasureU. He's a recognized authority on data-driven marketing, and when it comes to understanding audiences, he's practically a mind reader.
Jeff's not just going to teach you about finding the right audience; he's going to teach you how to connect with them on a deeper level, transforming clicks into conversions and prospects into loyal customers.
He's the guy who can help you pinpoint your ideal customer even if they're hiding in the digital shadows. Jeff's passion for audience insights is contagious, and he's ready to share his secrets with you in an exclusive Q&A session!
MeasureU has trained employees from 10,000+ organizations, including brands like:
Ignite Your Meta Ads Success: From Zero to Hero (and Beyond!)
Has mastering Meta Ads been too long on your business bucket list? It's time to check it off. See how Meta Ads Live can transform your approach to advertising, giving you the skills and expertise you need to achieve sustainable success – and then some.
Without Meta Ads Live
Spending hours searching for answers
Guessing & hoping your ads will work
Spending hours on tedious campaign management
Doubting your own meta ads abilities
Frustration, wasted time & missed opportunities
With Meta Ads Live
Getting your questions answered instantly in live sessions
Master the proven meta ads framework that has generated millions in sales for our students
Automate your ad campaigns and reclaim 10+ hours per week
Becoming a sought-after Meta Ads expert that clients and employers fight over
A thriving business, confident clients, and a future-proof career
From Meta Ads Novice to Pro: Master the Skills That Pay Off
Meta Ads isn't just about throwing money at the platform and hoping for the best. It's about strategy, targeting, creativity, and data.
Meta Ads Live gives you the comprehensive training you need to master all of these elements, transforming you from a novice to a true Meta Ads professional.
Here's what you'll gain from our expert-led, session-based training:
Meta Ads Basics
Lay the foundation for success. You'll learn the core concepts of Meta advertising, including our proprietary BOT framework for strategic planning. Understand your ideal customer, set up your Meta Ads account, and master the essentials of targeting, creative development, and tracking. Walk away with the ability to plan and execute basic Meta ad campaigns with confidence.
Meta Ads Beyond Basics
Take your skills to the next level. Dive into advanced audience targeting techniques, including lookalike and custom audiences. Master campaign measurement and optimization, automate tasks with ad rules, and leverage the power of AI tools. Implement advanced tracking solutions and build dashboards to visualize your success. Become a true Meta Ads master, capable of driving exceptional results and maximizing ROI.
Ready to transform your Meta Ads results and achieve sustainable growth?
Build Your Meta Ads Foundation for Years to Come:
The Complete Package
Ready to level up your measurement game? A free MeasureU Community account unlocks a treasure trove of resources and connections to help you master the art of measurement and evaluation. Here's what awaits you inside:
10 Live Q&A Sessions with Meta Ads Experts
Connect directly with your Meta Ads dream team: Trevor Dobrygoski, Manisha Mistry, and Julie Brade—your Meta Ads dream team. These industry veterans bring over 40 years of combined experience, ready to tackle your toughest questions.
Receive personalized guidance and insider tips, learning the language to confidently present strategies and results. This level of expert access is invaluable, giving you the edge you need to succeed in the competitive world of Meta Ads.
Value: $5,000
Proven Meta Ads Framework
Stop guessing and start strategizing. This proven system separates Meta Ads masters from those who struggle. It provides a clear structure for explaining your approach, justifying recommendations, and building client confidence.
Walk into meetings armed with a strategic roadmap, commanding respect and securing buy-in. This framework is your secret weapon for delivering exceptional results – engineering success, not just hoping for it.
Value: $4,997
bonus #1
10 Live, Instructor-Led Sessions
Learning Meta Ads is an active pursuit. Our live sessions offer real-time guidance and expert feedback. Ask questions, refine your skills, and learn to confidently handle client inquiries.
Get personalized coaching from industry experts, building the authority to present Meta Ads strategies. Transform theory into practical expertise, accelerating learning and achieving mastery.
Value: $2,997
bonus #2
Course-Exclusive Implementation Resources
Learning is just the beginning. These exclusive resources accelerate your success.
Access case studies, data visualizations, templates, and more—tools designed for rapid implementation.
Demonstrate the impact of your Meta Ads strategies with compelling visuals and real-world examples. See results quickly and confidently with your shortcut to effective action.
Value: $997
bonus #3
Exclusive Ads Strategy Q&A with Jeff Sauer
Connect directly with MeasureU Co-Founder, Jeff Sauer. This exclusive Q&A session tackles your specific communication challenges.
Benefit from Jeff's extensive experience presenting complex marketing concepts. Refine your approach and articulate the value of Meta Ads strategies with clarity and confidence.
Value: $497
bonus #4
MeasureLab Session with Your Instructors
Join your instructors and other experts for a live MeasureLab Session on Tuesday, March 25th at 1pm Eastern.
This is your exclusive opportunity to
ask your burning questions, receive tailored advice, and gain insights from experienced measurement marketing professionals.
Value: $497
bonus #5
Lifetime Access & Updates
Your Meta Ads journey continues beyond the course. Enjoy lifetime access to all materials, recordings, and updates.
Stay equipped with the latest knowledge and strategies, revisiting key concepts and refreshing skills. This is your investment in long-term Meta Ads mastery, providing ongoing support for years to come.
Value: $2,997
Don't Miss Out: The Complete Meta Ads Live Offer
LIFETIME ACCESS
META ads live
$1997
$497
One-Time Payment. Lifetime Access & Updates Include
Total Value: $17,982
1 Year Access to
Academy Insiders
$1997
$997
Total Value: $16,989
30-Day Money Back Guarantee
We’re committed to helping you succeed with this program.
That’s why your purchase is backed by our 30-day, no-risk guarantee.
Here’s how it works: If you go through the program and feel it doesn’t deliver the value you expected, simply let us know within 30 days. We’ll work with you to resolve any challenges, provide additional support, or issue a full refund. Yes, it’s that simple. We only ask that you show us you gave it a try by participating in the program and applying the strategies provided. See our complete refund policy.