Thinking it’s time to earn that prestigious Google Analytics certification? Well, before you spend a lot of time studying, read along to understand what to expect. You probably want to know how hard the exam is and how much work it will take to pass. And if you do pass the exam, what’s the value of […]
Can a Google Analytics Certification help your career? Read More »
When it comes to managing your WordPress website, Google Tag Manager (GTM) should be one of your go-to tools. Why? Because GTM allows you to add tracking to your site while keeping it a lean, mean high-page-load-speed machine… which allows you to keep visitors on your site longer and give them more of what they
Google Tag Manager for your WordPress site – The 5-minute Guide Read More »
What are Google Shopping Ads? They are the automatic product listings ads you see come up at the VERY TOP of search results almost anytime you do a “shopping-related” search in Google. And they don’t just show up in standard search results. They also show up in the “Shopping” tab. … And on YouTube. …
Google Shopping Ads Guide [and Budget Calculator] Read More »
You’re all set to start advertising on Facebook. You have your budget in place. And you’re ready to start attracting customers. … There’s just ONE thing holding you back. You don’t know what to put in your Ads! If you have hit this roadblock, have no fear…. Because today we’re going to discuss how to
How to Create Facebook Ads That Engage Your Audience Read More »
If you’re not using Facebook retargeting ads, you are leaving money on the table. It’s the easiest marketing technique to maximize your ROI from advertising on Facebook. At least, if you follow the steps and advice in my guide… Key takeaways Your audiences’ awareness level will have a significant impact on your retargeting ROI The
The 2024 Facebook Retargeting Guide and Cheatsheet Read More »
At its core, Facebook is a content-driven platform. Facebook’s goal is to show it’s users the most interesting and popular advertisements content based on your preferences so you keep on engaging with the app. But we all know that the real mission is to make as much money as possible without hemorrhaging users. The good
