Blog Archives - Page 29 of 35

Monthly Report Presentation Template for Digital Marketing [Free PPT Download]

2 Comments / Blog, Downloads, Featured Posts / By Jeff Sauer

After spending the past two decades as a digital marketing analyst, there have become two certainties that I can count on when it comes to delivering reporting presentations to clients and internal stakeholders: Each report takes way longer than you think it will take to complete – leading to late nights and high-stress levels Every […]

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Understand Profit Margins for Your Business

6 Comments / Career, Blog / By Jeff Sauer

Understanding How Profit Margins Affect Business Decisions When you graduate from college with a tangible, in demand skill and no formal business training you are starting off in the middle. In my case, I started a business at 24 with the understanding that I could make websites and people would pay me for them. Not

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What Drove Traffic in 2013 and How I’m Going About 2014

3 Comments / Blog, Digital Marketing / By Jeff Sauer

I started this post earlier in the week and went in a slightly different direction by publishing a post entitled Writing is Everything For Your Career. While I’m proud of that post, I also wanted to continue with my tradition of publishing detailed statistics on my most trafficked posts, insights on what made these posts

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Writing is Everything For Your Career

2 Comments / Blog, Career / By Jeff Sauer

What a year. In late 2012 I launched two blogs (Jeffalytics for Marketing and Jeffsetter for Travel) and started to contribute my thoughts on a semi-regular basis. 2013 saw both blogs “blow up” to the point that they were surpassing my original expectations and receiving over 10,000 unique visitors in most months. In that respect,

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Email Newsletters Are Not Dead… Sign Up For Mine Today!

Leave a Comment / Blog, Digital Marketing / By Jeff Sauer

There are few things more permanent in the digital world than email. It’s tangible in your inbox, takes effort to delete, and can be passed along to others easier than any other medium of communication. Yet as marketers we often forget about email when it comes to establishing a connection with our intended audience. When

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How to Make a Super Fast WordPress Website With Minimal Effort

10 Comments / Blog, WordPress / By Jeff Sauer

While I have been using Google Page Speed to benchmark website load times for years, the recent updates to the tool make it a must use resource for any website owner to understand how to make their website faster. Here is how Google rates Jeffalytics for speed on both Mobile and Desktop devices: While these

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