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How to Get Predictable Results with Facebook Advertising Using Machine Learning

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This is an excerpt of a masterclass presented by Veena Gandhi, Director at Digital Street AU. Connect with Veena on Facebook and Instagram. Making a profitable business out of Facebook Advertising is difficult when Facebook are constantly changing the algorithm and the interface. So, how do you get consistent results for your clients using Facebook Ads? Facebook […]

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6 Things You Can Do Now to Prepare for iOS14 as a Facebook Marketer

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This is an excerpt of a masterclass presented by Veena Gandhi, Director at Digital Street AU. Connect with Veena on Facebook and Instagram. When Apple CEO Tim Cook put out this tweet in December 2020, there was a collective intake of breath from the digital marketing space. Although Apple were saying ‘Oh, don’t worry. This won’t affect

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Facebook Ads Lead Generation Reporting in Google Data Studio

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Today, I want to share one of my favorite new creations with you – My Facebook Ads Leads Performance Dashboard. Now, I’m not gonna lie… reporting is one of my least favorite tasks. It ranks just behind organizing my sock drawer on the list of things I’m excited to do. That said, the lead gen

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