Drive Reliable ROI with The Google Ads Experts' Blueprint
Unlock $16,991 Worth of Google Ads Expertise for Just $297 – Offer Ends Soon!
Accelerate your Google Ads success
Maximize your Google Ads ROI
Streamline your campaign management
Become a sought-after expert
Tired of Feeling Like You're Throwing Money into the Google Ads Black Hole?
You're staring at your Google Ads dashboard, watching your budget drain away with minimal returns.
Another day, another dollar wasted on campaigns that aren't performing. You've tried the free YouTube tutorials, read countless blog posts, and maybe even attempted a generic online course.
But you're still not seeing the ROI you know should be possible. The problem isn't you. Google Ads is complex and most training are:
Too theoretical without real-world application
Outdated, teaching tactics that stopped working years ago
Focused on clicks, not the strategy that drives actual profit
Overly reliant on automation without teaching how to control it
Leaving you guessing when you hit roadblocks
Ignoring the messy reality of actual campaigns
What if instead, you could access the exact systems and strategies that top PPC experts use to consistently drive results for their clients? The same approaches that have generated millions in revenue across dozens of industries? And what if you could learn these strategies at your own pace, with lifetime access to both the training AND all future updates?
Introducing MeasureLIVE Google Ads: The Complete Recorded Training System
Get immediate access to our comprehensive, expert-led Google Ads training program that was originally delivered live to a select group of marketers who paid $997 for the experience. This isn't just another course – it's a complete system designed to transform you into a confident, results-driven Google Ads specialist who knows exactly how to create, manage, and optimize campaigns that actually deliver ROI.
Important Note: While this training was originally delivered as a live course, you're getting access to the complete recordings and all associated materials.
You'll miss the live Q&A sessions, but gain the flexibility to learn at your own pace with lifetime access to all content and future updates.
Session 1: Getting Started with Google Ads
Kickstart Your Journey to Mastery
Want to launch profitable Google Ads campaigns? This foundational session is where it all begins. You'll uncover the core principles that drive success in Google Ads. We'll explore the 10 rules of PPC management, critical for avoiding common mistakes and establishing realistic expectations. The powerful BOT framework, your key to building, optimizing, and scaling campaigns effectively, will also be introduced. Furthermore, you'll gain a solid understanding of the Google Ads auction system and how to leverage it to your advantage. Learn how to plan strategically using essential tools and calculators. By the end of this session, you'll have the strategic thinking and planning skills necessary to set the stage for impactful Google Ads campaigns.
Session 2: Planning and Creating Your Ads Account
Lay the Groundwork for High-Performing Campaigns
This session empowers you to strategically plan and set up your Google Ads account for success. You'll learn how to use Google Ads calculators to define realistic campaign goals and budgets, establishing a strong foundation. Best practices for new account creation are covered, including proper client setup and avoiding ownership issues. You’ll navigate the Google Ads account structure, understanding the hierarchy from account to ads, and aligning campaigns and ad groups for maximum relevance. Finally, you'll gain insights into crafting effective search ad copy and configuring essential campaign settings. By the session's end, you'll be equipped to build a well-structured Google Ads account and confidently launch initial campaigns.
Session 3: Account Structure, Keywords, and Soft Launch
Craft a Rock-Solid Foundation for Your Campaigns
This session equips you with the knowledge to build a high-performing Google Ads account structure and effectively target your ideal customers. You'll discover the importance of granular campaign setup for maximum control and optimization, and explore various campaign types like Search, Display, and Shopping. Learn how to organize campaigns by factors such as language, geography, and product categories. The power of Google Ads Editor for efficient bulk edits and campaign management will be unveiled. Dive deep into keyword research, exploring tools. Master keyword match types, including broad, phrase, and exact, and understand the crucial role of negative keywords. Finally, you'll learn how to implement keywords effectively, using Google Ads Editor and labels for optimal organization. This session emphasizes the iterative nature of keyword research and the need for continuous optimization to drive results.
Session 4: How Google Ads Works
Demystify the Inner Workings of Google Ads
This session provides a comprehensive understanding of the key elements that drive successful Google Search Ads campaigns. You'll learn how to navigate Google's ad policies and guidelines, ensuring your ads are compliant and effective. Discover the power of ad testing, including how to utilize Responsive Search Ads (RSAs) and implement structured testing strategies to optimize your messaging. Uncover the secrets to Quality Score, understanding its impact on ad rank and cost-per-click, and how to improve it for better performance. You’ll also learn how to leverage Ad Assets to enhance your ads and stand out from the competition. Finally, master location and language targeting to reach the right audience with the right message. By the end of this session, you'll have a strong grasp of the mechanics behind Google Ads, empowering you to create profitable campaigns.
Session 5: Earning a Positive ROI
Unlock the Secrets to Profitable Google Ads Campaigns
This session elevates your Google Ads expertise by exploring advanced account settings and metrics. You'll master various automated and manual bidding options, learning to implement and optimize bid strategies. Discover the power of audiences and segments, including how to create and utilize custom audiences. You’ll also explore enhanced conversion tracking and its setup using Google Tag Manager. Furthermore, you'll learn to navigate key performance indicators (KPIs) and metrics, customize columns, and create insightful data reports. Finally, you'll receive checklists and strategies for ongoing account optimization, including launching new campaigns, scaling budgets, and integrating Google Ads with Google Analytics 4 (GA4). By the session's end, you'll be equipped with the advanced knowledge and skills to maximize your campaign effectiveness and drive exceptional results.
Session 6: Advanced Account Settings/Metrics
Master Advanced Techniques for Peak Campaign Performance
This session elevates your Google Ads expertise by focusing on advanced optimization and analysis techniques. You'll master various automated and manual bidding options, learning how to implement and optimize bid strategies for different campaign goals. You'll explore different audience types, and how to create and use custom audiences for precise targeting. You’ll also learn about enhanced conversion tracking and its setup using Google Tag Manager. Furthermore, you'll review key performance indicators (KPIs) and metrics, and learn how to customize columns and create insightful data reports. Finally, you'll receive checklists and strategies for ongoing account optimization, including launching new campaigns, scaling budgets, integrating Google Ads with Google Analytics 4 (GA4), and account administration best practices.
Session 7: Additional Google Ads Campaign Formats
Expand Your Reach and Maximize Impact with Diverse Google Ads Formats
This session broadens your Google Ads toolkit by exploring campaign formats beyond traditional search. You'll gain an overview of alternative ad types, including Display Ads for websites, Video Ads for YouTube, Demand Generation for YouTube Shorts and Discovery, and Local Service Ads (LSAs) for local customers. The session provides an in-depth look at Performance Max campaigns, which combine ad types for optimized performance. You'll learn to set up Performance Max, choose conversion goals, create asset groups, and use audience signals. Finally, you'll receive optimization tips and considerations for e-commerce, lead generation, and local businesses. By the end of this session, you’ll be equipped to leverage the full spectrum of Google Ads campaign formats.
Session 8: Reporting, Ongoing Optimization, Preparing for Certification
Refine Your Campaigns, Master Reporting, and Validate Your Expertise
This capstone session equips you with the advanced skills and knowledge needed for continuous campaign success and professional recognition. You'll explore powerful tools like the Performance Planner for forecasting campaign performance and optimizing budgets. Discover advanced audience solutions that leverage Google's machine learning for precise targeting. You’ll also learn how to conduct effective A/B testing using Experiments to refine your strategies without risking your account. The session provides in-depth training on reporting, emphasizing how to analyze data and communicate insights effectively. Finally, you'll gain valuable guidance on preparing for Google Ads certification, validating your expertise and enhancing your career prospects. This session emphasizes the importance of ongoing learning, testing, and leveraging both Google Ads tools and external solutions to achieve sustained campaign excellence.
Get Your Certificate
Upon completion, you'll receive a certificate that highlights your Google Ads expertise to employers and clients.
Learn From Google Ads Masters Who've Generated Millions for Clients
Jeff Sauer
Top 25 PPC Expert
A top 25 PPC expert, Jeff understands what it takes to achieve real ROI. He draws on his experience as former owner of a five-time Inc. 5000 award-winning agency to provide practical, results-oriented guidance.
Jeff's approach to Google Ads is rooted in real-world application, not just theory. He understands the challenges marketers face, from setting up that first campaign to optimizing advanced strategies. That's why he's developed a step-by-step system, based on proven frameworks and case studies, to guide you to Google Ads success.
With 50,000+ digital marketers trained in his programs, Jeff's passion is to equip you with the tools and knowledge to not only understand Google Ads, but to win in the Google Ads landscape.
Trevor Dobrygoski
Maestro of Google Ads Campaigns
Trevor is a true maestro of online advertising, conducting Google Ads campaigns that orchestrate impressive results.
He understands the intricacies of the platform, from strategy and targeting to optimization. He's the expert who will show you how to take your campaigns from “meh” to “magnificent.”
But he's not just going to teach you about Google Ads; he's going to share his top secrets for building and managing successful campaigns from start to finish.
He's passionate about empowering marketers to achieve their full potential and ready to guide you on your journey to Google Ads mastery.
MeasureU has trained employees from 10,000+ organizations, including brands like:
From Google Ads Frustration to Google Ads Wins:
See How We Helped Our Students
Stop Wasting Time and Money on Google Ads – Start Driving Profitability
Without expert Google Ads training, you're likely spending too much time on ineffective strategies, leading to wasted ad spend and missed revenue potential. This training equips you with the efficiency and ROI-focused techniques to optimize your campaigns and achieve sustainable profitability.
Without Google Ads Live
Inconsistent results, wasted ad spend
Learning through trial and error
Outdated strategies, lost opportunities
Risk of implementing ineffective tactics
Struggling to build effective campaigns
Blindly applying recommendations
Lack of a clear learning path
Inefficient campaign management
Difficulty interpreting campaign data
With Google Ads Live
Optimize for maximum ROI
Expert-led training with proven strategies
Stay updated about the evolving Google Ads platform
Confidence in applying best practices
Develop high-performing campaigns
Understand what really drives results
Clear path to Google Ads mastery
Leverage automation for efficiency
Analyze and report on key metrics
Become the Google Ads Pro That Clients Trust AND Employers Crave
This isn't just another Google Ads tutorial; it's your launchpad to becoming a highly sought-after Google Ads strategist, capable of driving significant results for your clients or your own career. By the end of this program, you will:
Ready to become a Google Ads Pro?
What You Get When You Enroll Today
The Complete 8-Session MeasureLIve Google Ads Program
Immediate access to all 8 recorded training sessions that cover everything from account setup to advanced optimization strategies.
Total Value: $5,000
Implementation Resources Package
Essential tools like calculators, worksheets, and templates designed to streamline your workflow and ensure effective implementation.
Total Value: $2,997
Life-Time Access & Updates
Unlimited access to all program materials and any future updates, ensuring your Google Ads knowledge stays current and effective.
Total Value: $2,997
Google Ads Masters' Expertise
Learn directly from seasoned Google Ads professionals who share their hard-earned insights and practical knowledge.
Total Value: $5,997
Certification Preparation
Comprehensive guidance to help you prepare for and pass Google Ads certification exams, enhancing your professional credentials.
Enroll in MeasureLIVE Google Ads Now
LIFETIME ACCESS
MEASURELIVE Google Ads
$1997
$497
One-Time Payment. Lifetime Access & Updates Include
Total Value: $16,991
1 Year Access to
Academy Insiders
$1997
$997
Total Value: $16,989
30-Day Money Back Guarantee
We’re committed to helping you succeed with this program.
That’s why your purchase is backed by our 30-day, no-risk guarantee.
Here’s how it works: If you go through the program and feel it doesn’t deliver the value you expected, simply let us know within 30 days. We’ll work with you to resolve any challenges, provide additional support, or issue a full refund. Yes, it’s that simple. We only ask that you show us you gave it a try by participating in the program and applying the strategies provided. See our complete refund policy.