Author name: Jeff Sauer

Jeff Sauer is an independent Digital Marketing Consultant, Speaker and Teacher based out of a suitcase somewhere in the world. Formerly of Minneapolis, MN and San Francisco, CA.

Building the Complete Set of Google AdWords Optimization Checklists

Are you managing a Google AdWords Account? If you are, you’ve probably figured out that succeeding in AdWords is all about making small, continuous improvements. AdWords is a robust tool. It’s the largest and most sophisticated PPC advertising platform on the planet. But it’s not always easy to figure out when and where to make the

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Zapier Review: The Gold Standard for Automating Repetitive Business Tasks

If you haven’t found a good reason to automate the redundant tasks in your business, try this: Automating common and mundane tasks saves my team 400 hours a year. That, and spending time logging data into spreadsheets is not my idea of fun. I’ve been a digital nomad for the past three years, living out of

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