Jessica Combs

Jessica Combs Analytics was founded from a unique blend of expertise in sales, marketing, and data analytics, supported by a physics degree and over 15 years in the business sector. My career began with managing a physics product line for the U.S. division of a German company, where I focused on driving sales and market expansion. I then spent 8 years as a financial analyst for a consulting firm, gaining a strong foundation in data-driven decision-making. In recent years, I pivoted into digital marketing and performance analytics — a field where my sales, marketing, and analytical skills converge to create real impact. I spent eight years honing my expertise in performance marketing for a growing professional services firm, and today I remain embedded in that marketing team, living the same challenges my clients face every day. In 2023, I launched Jessica Combs Analytics to equip marketing leaders with measurement strategies that actually work. As a Certified Measurement Strategist through MeasureU, my goal is to help marketing leaders harness the power of data, enabling confident decisions that drive sustainable growth.